Common uses of drones include property inspections, establishing shots of a venue for an event video, creative shots in things like music videos, and to show the breadth of an outdoor event or activity. In many cases, content needed for a particular video can be captured within or two hours at most. Drone footage is used primarily as b-roll in most videos meaning that for each minute of finalized content, drone footage may take up 3-10 seconds of that.
The 12 MP size of the photos equates to 9.7 x 14.5 inches without any digital enlargement. 4K video utilized within a 1080 output gives a video editor the ability to digitally zoom in to an image 50% without any image quality loss or interpolation. All of the zooming you see within the demo video on this page is resulting from this editing technique.
Other drones can be available at custom rates including hexa and octocopters with capabilities to fly cameras not specifically designed for aerial usage or built into the drone. If your video requires a consistent look across all footage or features unique to a particular camera, this is the only situation in which an advanced drone would be necessary. Visit this link for more information on advanced drones.