In larger events, typically hosted in hotel ballrooms or other large venues, a separate event sound and lighting setup may be required. If this setup is already provided by your venue or a third-party vendor, we can typically interface with them to obtain the necessary sound and lighting requirements for your live stream broadcast.
If you are not already contracted with a provider for these things, additional fees may be required in order to secure the appropriate equipment and personnel. Our team will always inquire about these things in order to ensure we keep our estimate competitive will ensuring the broadcast has what it needs from a technical standpoint.
An Ethernet or hard-wire internet connection is always preferred in order to not only guarantee the best possible speed for live streaming, but it is also the most stable. In the absence of this connection, a Wi-Fi signal can be used, though it is important that this connection NOT be shared by many other devices in order to ensure connection stability. If there is no Ethernet or Wi-Fi connection available, a private cellular hotspot connection can be established as an absolute last resort, however it’s long-term stability cannot be guaranteed due to the nature of cellular internet. If you know your location lacks all typical forms of internet connection, please let us know in advance, so we can present you with multiple options on how to do hotspot internet.
Ethos Media CANNOT guarantee a 100% stable live stream broadcast without an Ethernet connection of sufficient upload speed (at least 10Mbps upload or higher for 1080 resolution).
The setup required for a single-camera broadcast can and often is considerably simpler and more affordable than a multi-camera setup, which requires different equipment and more personnel. What’s appropriate for your live streamed event depends on the expectations of your viewing audience based on your corporate image, the nature of the content, and your available budget. Once we’ve determined these things, we’ll present the best possible setup that gets the job done as well as the implications of downgrading or upgrading the production setup.
If your live stream has graphics, either custom-made for the broadcast or pulled from an existing PowerPoint presentation, that need to be included in the live stream, our equipment can handle that. This also includes pre-recorded videos as well. Everything can be played back in full screen, split screen, or picture-in-picture. Don’t neglect on-screen graphics as they can be essential to enhancing the viewing experience and communicating important information to viewing audience like a call-to-action. Be sure to communicate to our team what your graphics needs are!
Most hosting platforms will at least tell you how many people have watched at the end of your broadcast and give you live numbers during. More sophisticated platforms will give you more details such as how long they watched for, location (city) of the viewers, and other demographic information that they make publicly available. Let us know if you have the need to know specific information about the viewers of your live stream.
Be sure to think about what and how many platforms you want to broadcast to. In many cases, our production equipment can handle two simultaneously. If you require more hosting platforms than two, then a service such as Restream can be used for an additional fee which can greatly expand your reach. Whether or not this is appropriate to maximize your ROI is a discussion we can have with you during consultation.
Certain platforms have built-in paywalls where you can establish a paid ticket system that your viewers can utilize to create an immediate ROI on your broadcast. Depending on the hosting platform, they may have additional features such as password protection, unique viewing metrics, and custom branding options on a unique URL created for your broadcast. You can also broadcast natively from just about any online platform and then embed a stream into your own website with the copying of provided html code. This way, important information and/or call-to-action prompt can be visible and easily accessible right from the same page your viewing audience is accessing your stream from.